Privacy Policy | versus
A brand by versus Inc. · Version 1.4 — March 2026
Our Privacy Promise
Your personal information belongs to you. We are committed to protecting your privacy, being transparent about how we use your data, and giving you control over your information. We will always keep your data safe and never sell it to third parties for their own marketing purposes.
1. About This Policy
This Privacy Policy explains how versus Inc., trading as “versus” (“we”, “us”, “our”, “versus”), collects, uses, shares, and protects your personal information when you use our betting services.
This Policy applies to:
Our website www.versusapp.com
Our mobile applications
All betting services we provide
All communications between you and us
By using our Services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with this Policy, please do not use our Services.
Updates
We may update this Policy from time to time. If we make material changes, we will notify you via email or through our app before the changes take effect.
2. Who We Are
2.1 Data Controller
versus is the “data controller” for your personal information, meaning we determine how and why your data is processed.
Detail
Information
Company Name
versus Inc.
Trading Name
VERSUS
Company Number
023191V
Registered Address
14 Albert Street, Douglas, Isle of Man, IM1 2QA
Regulator
UK Gambling Commission
Licence
Remote Betting Operating Licence 000-101143-R-342325-001
2.2 Data Protection Officer
We have appointed a Data Protection Officer (DPO) to oversee our data protection practices.
Contact
Details
Address
Data Protection Officer, versus Inc., 14 Albert Street, Douglas, Isle of Man, IM1 2QA
3. Information We Collect
3.1 Information You Provide Directly
When you register for an account, use our services, or contact us, you provide us with personal information including:
Category
Examples
Identity Information
Full name, date of birth, gender, nationality
Contact Information
Email address, phone number, postal address
Account Information
Username, password, account preferences
Financial Information
Debit card details, bank account information, transaction history
Verification Documents
Passport, driving licence, utility bills, bank statements, proof of income
Communications
Emails, chat messages, phone calls, complaints, feedback
3.2 Information We Collect Automatically
When you use our Services, we automatically collect:
Category
Examples
Device Information
Device type, operating system, browser type, unique device identifiers
Location Information
IP address, approximate geographic location
Usage Information
Pages visited, features used, time spent, click patterns
Betting Activity
Bets placed, stakes, winnings, betting patterns, preferences
Technical Information
Server logs, error reports, performance data
3.3 Information from Third Parties
We may receive information about you from third parties including:
Identity verification providers (e.g., SumSub) — to verify your identity and age
Credit reference agencies (such as Experian) — for affordability checks (soft searches only, no
impact on your credit score)
Fraud prevention services — to detect and prevent fraud
GAMSTOP — to check self-exclusion status
Payment providers — to process transactions
Publicly available sources — electoral roll, social media, insolvency registers
3.4 Special Categories of Data
In certain circumstances, we may process “special category” data including:
Health information — if you disclose gambling-related harm or health conditions
Financial vulnerability — if you indicate financial difficulties Sensitive Data
We only process special category data when necessary to protect your wellbeing, comply with responsible gambling obligations, or where you have given explicit consent. We never use this data for marketing.
4. How We Use Your Information
4.1 Providing Our Services
Creating and managing your account
Processing bets, deposits, and withdrawals
Displaying your betting history and account balance
Communicating with you about your account
Providing customer support
4.2 Legal and Regulatory Compliance
Verifying your identity and age (you must be 18+)
Conducting anti-money laundering (AML) checks
Verifying source of funds
Checking GAMSTOP and self-exclusion registers
Monitoring for responsible gambling
Detecting and preventing fraud and crime
Complying with Gambling Commission requirements
Reporting to regulators and law enforcement when required
4.3 Responsible Gambling
Monitoring your betting activity for signs of problem gambling
Implementing deposit limits and cooling-off periods you request
Conducting affordability assessments
Sending responsible gambling reminders
Providing self-exclusion tools
4.4 Improving Our Services
Analysing how customers use our Services
Developing new features and products
Testing and improving our technology
Conducting market research
4.5 Marketing (With Your Consent)
Sending promotional offers and bonuses
Informing you about new features and markets
Personalising your experience based on your preferences Marketing Control
You can opt out of marketing at any time via your account settings (Notifications) or by clicking ‘unsubscribe’ in any marketing email. You will still receive transactional and regulatory communications.
4.6 Protecting Our Business
Enforcing our Terms & Conditions
Detecting and preventing abuse of our Services
Managing our commercial risk
Pursuing or defending legal claims
5. Legal Bases for Processing
Under data protection law, we must have a valid legal basis for processing your personal information. The legal bases we rely on are:
Legal Basis
When We Use It
Contract
Processing necessary to provide our Services to you (e.g., account management, processing
bets)
Legal Obligation — Processing required by law (e.g., AML checks, age verification, Gambling Commission
requirements)
Legitimate Interests — Processing necessary for our legitimate business interests, where not overridden by your rights
(e.g., fraud prevention, improving services)
Consent — Where you have given clear consent for us to process your data for a specific purpose (e.g.,
marketing)
Vital Interests — Where processing is necessary to protect your life or wellbeing (e.g., urgent responsible
gambling intervention)
6. Who We Share Your Information With
6.1 Service Providers
We share information with trusted third parties who help us operate our Services:
Provider Type
Purpose
Identity Verification
KYC, age verification, document checks
Payment Processing
Deposits, withdrawals, transaction processing
Fraud Prevention
Detecting and preventing fraud
Cloud Hosting
Secure data storage and processing
Customer Support (Intercom)
Help desk, live chat, and support ticket management
Analytics
Understanding how you use our Services
Marketing
Sending marketing communications (with consent)
Geolocation (GeoComply)
Location verification, VPN/proxy detection
Fraud Detection (SEON)
Real-time fraud monitoring and risk scoring
Sports Data (Genius Sports)
Sports data feeds and event information
All service providers are contractually required to protect your data and can only use it for the specific purposes we instruct.
6.2 Regulators and Authorities
We may share information with:
UK Gambling Commission — regulatory compliance and reporting
GAMSTOP — self-exclusion register
Law enforcement — when required by law or to prevent crime
Tax authorities — HMRC and equivalent in other jurisdictions
Sports governing bodies — betting integrity issues
Other gambling operators — multi-operator self-exclusion
6.3 What We Never Do
We Never
Sell your personal information to third parties. Share your data with third parties for their own marketing purposes without your explicit consent. Use special category data for marketing.
7. International Data Transfers
Your personal information may be transferred to, and processed in, countries outside your country of residence. This may include countries that do not have data protection laws equivalent to those in the UK or EU.
7.1 Safeguards
When we transfer data internationally, we implement appropriate safeguards:
Standard Contractual Clauses (SCCs) approved by the UK/EU
Adequacy decisions — transfers to countries deemed to have adequate protection
Binding Corporate Rules — for transfers within corporate groups
Your explicit consent — where other safeguards are not available Your Right to Know
You can request information about the safeguards we use for international transfers by contacting our DPO.
8. How Long We Keep Your Information
We keep your personal information only as long as necessary for the purposes for which it was collected, or as required by law.
Data Type
Retention Period
Account Information
Duration of account + 6 years
Transaction Records
7 years after transaction
Identity Documents
Duration of account + 6 years
Betting History
Duration of account + 6 years
AML Records
5 years after relationship ends
Responsible Gambling Data
Duration of account + 6 years
Marketing Preferences
Until you withdraw consent
Self-Exclusion Records
Duration of self-exclusion + as long as necessary to enforce and comply with
regulatory obligations
Complaints — 6 years after resolution
When we no longer need your data, we securely delete or anonymise it. Anonymised data may be retained for analytics and research purposes.
9. Your Rights
You have rights over your personal information. These rights may vary depending on your location, but generally include:
Right
What It Means
Access
Request a copy of the personal information we hold about you
Rectification
Request correction of inaccurate or incomplete information
Erasure
Request deletion of your personal information (“right to be forgotten”)
Restriction
Request that we limit how we use your information
Portability
Request your data in a machine-readable format for transfer to another service
Objection
Object to processing based on legitimate interests or for direct marketing
Withdraw Consent
Withdraw consent where processing is based on consent
Automated Decisions
Not be subject to decisions based solely on automated processing that significantly affect you
9.1 How to Exercise Your Rights
To exercise any of your rights, please contact our Data Protection Officer at dpo@versusapp.com. We will respond within one month.
9.2 Complaints
If you are unhappy with how we handle your personal information, you have the right to complain to a data protection authority:
Jurisdiction
Authority Website
United Kingdom
Information Commissioner’s Office (ICO) ico.org.uk
Canada
Office of the Privacy Commissioner priv.gc.ca
Ireland
Data Protection Commission dataprotection.ie
10. Cookies and Tracking Technologies
10.1 What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us recognise you, remember your preferences, and improve your experience.
10.2 Types of Cookies We Use
Cookie Type
Purpose Required?
Essential
Enable core functionality (login, security, payments) Yes
Functional
Remember your preferences and settings No
Analytics
Understand how you use our site, identify issues No
Marketing
Deliver relevant advertising (with consent) No
10.3 Managing Cookies
You can control cookies through:
Our cookie consent banner — shown when you first visit
Your browser settings — to block or delete cookies
Our cookie settings page — to update your preferences
Note: that blocking essential cookies may prevent you from using our Services.
10.4 Cookie Policy
For more detailed information about the specific cookies and similar technologies we use, please see our separate Cookie Policy, which is available on our website and app.
11. Gambling-Specific Data Processing
As a licensed gambling operator, we have specific obligations regarding how we process your data.
11.1 Age and Identity Verification
We are legally required to verify that all customers are 18 or older. We use identity verification services to check your age and identity before you can deposit or bet.
11.2 GAMSTOP
versus participates in GAMSTOP, the UK’s national self-exclusion scheme. We check all new registrations and periodically re-check existing customers against the GAMSTOP database.
GAMSTOP Data
When you register with GAMSTOP, your data is shared with all licensed UK gambling operators to prevent you from gambling. Learn more at www.gamstop.co.uk. Please note, this is for your safety.
11.3 Responsible Gambling Monitoring
We monitor your betting activity for signs of problem gambling. This may include:
Frequency and duration of betting sessions
Changes in betting patterns
Deposit and loss amounts relative to affordability
Time of day gambling occurs
Use of responsible gambling tools
11.4 Anti-Money Laundering
We are required to conduct AML checks including:
Customer due diligence (CDD) — verifying your identity
Enhanced due diligence (EDD) — for higher-risk customers or transactions
Source of funds checks — verifying where your money comes from
Transaction monitoring — detecting suspicious patterns
Reporting suspicious activity to the National Crime Agency (NCA) Legal Requirement
AML processing is required by law. We cannot provide gambling services without conducting these checks. It also allows us to keep versus fair and safe for everyone.
11.5 Affordability Checks
We may conduct affordability checks using credit reference agencies (such as Experian). These are typically “soft” checks that do not affect your credit score. We use this information to ensure that gambling is affordable for you as part of our responsible gambling obligations. You can find more information about how Experian uses and shares personal data in their privacy notice at experian.co.uk.
11.6 Betting Integrity
We may share information with sports governing bodies and integrity services if we detect suspicious betting patterns that may indicate match-fixing or other integrity issues.
11.7 Automated Decision-Making and Profiling
We use automated systems and profiling to help us meet our legal and regulatory obligations and to protect you and our business. This includes using automated tools to:
Carry out identity, fraud and anti-money laundering checks
Monitor betting patterns for responsible gambling purposes
Assess affordability (using information from credit reference agencies)
Detect unusual or suspicious activity on your account
These automated processes may affect the services we can offer you. For example, they may trigger requests for additional information, apply limits or restrictions to your account, or, in some cases, lead to the suspension or closure of your account.
We do not make decisions based solely on automated processing that produce legal effects concerning you or similarly significantly affect you without a meaningful possibility of human review.
Where we do rely on automated processing in this way, you have the right to:
Request human intervention
Express your point of view
Contest the decision Exercise Your Rights
You can exercise your rights regarding automated decision-making by contacting our Data Protection Officer at dpo@versusapp.com.
12. Children’s Privacy
Our Services are strictly for adults aged 18 and over. We do not knowingly collect personal information from anyone under 18.
If we discover that we have collected information from a person under 18:
We will immediately close the account
Void all transactions
Return any deposits
Delete the personal information, except for a limited record we may retain where necessary to
comply with our legal and regulatory obligations (for example, to demonstrate that we prevented underage gambling and to prevent further attempts to open an account)
Report the matter to relevant authorities if required
Block your device
Banning you for lifetime
If you believe a child has registered with us, please contact us immediately at support@versusapp.com.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons.
If we make material changes, we will:
Notify you by email to your registered email address
Display a prominent notice in our app
Give you reasonable time to review the changes
Where required, obtain your consent to the new terms
14. Contact Us
If you have any questions regarding this Privacy Policy or how we handle your personal information:
Contact
Details
Data Protection Officer
General Privacy Inquiries
Customer Support
Postal Address
Data Protection Officer, versus Inc., 14 Albert Street, Douglas, Isle of Man,
IM1 2QA
We’re Here to Help
We take your privacy seriously. If you have any questions about how we use your data, please don’t hesitate to contact us.
Appendix A: Jurisdiction-Specific Information A.1 United Kingdom
For UK customers, this Privacy Policy is made in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Data Controller: versus Inc.
Supervisory Authority: Information Commissioner’s Office (ICO)
ICO Website: ico.org.uk
ICO Helpline: 0303 123 1113 A.2 Canada
For customers in Canada (applicable only upon future expansion under Isle of Man licence), this Privacy Policy complies with the Personal Information Protection and Electronic Documents Act (PIPEDA).
We obtain meaningful consent before collecting, using, or disclosing your personal information
You may withdraw consent at any time (subject to legal or contractual restrictions)
We collect only information necessary for identified purposes
We maintain accurate records and allow you to challenge their accuracy
Supervisory Authority: Office of the Privacy Commissioner of Canada
OPC Website: priv.gc.ca A.3 Ireland
For customers in Ireland (applicable only upon future expansion under Isle of Man licence), this Privacy Policy complies with the General Data Protection Regulation (GDPR) and the Data Protection Act 2018 (Ireland).
Supervisory Authority: Data Protection Commission
DPC Website: dataprotection.ie
— End of Privacy Policy — Version 1.4 — March 2026
— End of Privacy Policy — · Version 1.4, March 2026
© 2026 versus Inc. · Support · versusapp.com